Fashion in pre-revolutionary Iran




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Actress/Singer Googoosh

Googoosh - 1970s


Young Cinema Stars

Young cinema stars flaunt their bellies - 1970s


Tehran University Students

Tehran university students in miniskirts (coeducational) - 1970s


Girls High School

Schoolgirls in uniform (public schools were segregated) - 1970s


Farah Pahlavi & Schoolgirls - 1970s

Shahbanou Farah often wore scarves or hats in public - 1970s


Farah Pahlavi & local women in Bandar Abbas - 1970s

Farah with women in Bandar Abbas - 1970s


Farah Pahlavi & Gilani girls - 1970s

Farah with Gilani girls - 1970s


Farah Pahlavi & local women in Luristan - 1970s

Farah wearing traditonal costume in Luristan - 1970s


Farah Pahlavi & local women in Borujerd - 1970s

Farah wearing traditonal costume in Borujerd, Luristan - 1970s


Farah with Kurdish women - 1970s

Farah with Kurdish women - 1970s


Farah wearing a silk dress made by local fabric makers - 1970s

Farah wearing a silk dress made by local fabric makers - 1970s


- 1970s

Farah & Pouri Banaei - 1970s


Farah with Shahrzad & Pouri Banaei - 1970s

Farah with actresses Shahrzad & Pouri Banaei - 1970s


Iran Air flight attendants

Iran Air flight attendants (some were European) - 1970s


Iran Air flight attendants

Iran Air flight attendants - 1970s


An Iran Air flight attendant

An Iran Air flight attendant - 1970s


Street Fashion In Tehran

Street fashion in Tehran: women with natural hair color - 1970s


Street Fashion In Tehran

Street fashion in Tehran: College students look natural - 1970s


College students studying in library

College students - 1970s


A street Parade

A street Parade in Tehran (copying the West in everything) - 1970s


Female police officer

In uniform: Female police officer with short hair and little makeup - 1970s


Love in the streets of Tehran

Love in the streets of Tehran (posed shot) - 1970s


Traditional Costume

A young woman in traditonal costume - 1970s


Model Shohreh Aghdashloo wearing the Ghalamkar fabric

Ghalmkar Gown modeled by Shohreh Aghdashloo (All covered up) - 1970s


Persian paisley design  modeled by Shohreh Aghdashloo

Persian paisley design modeled by Shohreh Aghdashloo - 1970s


Khatereh Parvaneh

Khatereh Parvaneh in a Persian paisley design gown - 1970s


Jaleh Sam

Jaleh Sam wearing a Ghalamkar dress - 1970s


Miss Iran Runnerup Afsaneh Bayegan in traditonal costume

Afsaneh Bayegan in traditonal costume - 1970s


Iranian Airline Stewardesses wearing traditonal Iranian costume

Iranian Airline Stewardesses wearing traditonal Iranian costume - 1970s


Women wearing traditonal Iranian costume

Women wearing traditonal Iranian costume - 1970s


Village Girls

Village Girls - 1970s


Village Girls

Village Girls - 1970s


Village Women

Village women at work - 1970s


Minoo Abrishami

Theatre Star Minoo Abrishami - 1970s


Model in traditional Iranain costume

Model in traditional Iranain costume - 1970s


Model in traditional Iranain costume

Model in traditional Iranain costume - 1970s


Hijab-wearing Actresses: Soraya Hekmat and Mahin Shahabi

Hijab-wearing Actresses - 1970s retro TV series


Googoosh

Googoosh wearing a traditional costume - 1970s


Googoosh

Googoosh wearing the veil - 1970s


Googoosh

Googoosh all covered up - 1970s


Googoosh

Googoosh all covered up - 1970s


Beti

Beti all covered up - 1970s


Pouran

Pouran - 1970s


Singer Niloofar

Niloofar wearing a chic hat - 1970s


Pouri Banaei

Pouri Banaei wearing a white hat - 1970s


Pouri Banaei

Pouri Banaei - 1970s


Afarin

Afarin wearing a hat - 1970s


Jaleh Sam

Jaleh Sam wearing a veiled hat - 1970s


Marjan (Real Name: Shahla Safi Zamir)

Marjan all covered up - 1970s


Malosak

Malosak all covered up - 1970s


Models wearing caps

Models wearing caps - 1970s


Model wearing a Chic hat

Model wearing a chic hat - 1970s


Urban chic hat

Urban chic hat - 1970s


Giti

Giti wearing a fur hat - 1970s


The funky look

The funky look - 1970s


Googoosh

Googoosh wearing a veiled hat - 1970s


Googoosh

Googoosh - 1970s


Googoosh

Googoosh looking like a village girl - 1970s


Googoosh

Googoosh with the Eastern 'Sharghi' look - 1970s


Googoosh

Googoosh - 1970s



Model poses with a flower in her mouth

Romantic Cover: Model poses with a rose in her mouth - 1970s


Shamsi Ashtari aka Neli

Teenage singing sensation Neli - 1970s


Teenage singer Nazi Afshar

Teenage singer Nazi Afshar looks fresh - 1970s


Farzaneh Taedi

Farzaneh Taedi with nice hair pigtail - 1970s


Zari Khoshkam

Zari Khoshkam with pigtail long hair - 1970s


Donyaye zan magazine

Donyaye zan magazine - 1973


Iranian Fashion House advertisement

Iranian Fashion House advertisement - 1970s


Fashion designer Sholeh Mehri

Fashion designer Sholeh Mehri - 1970s


European model on the cover of Zan-e Rooz

A European model on the cover of Zan-e Rooz magazine - 1970s


Shoe advertisement

Shoe advertisement - 1970s


Trendy Shoes

Tehrani girls looking at trendy Shoes - 1970s


Zan-e Rooz Cover

Zan-e Rooz Cover - 1971


Model applying eyeshadow - 1970s

Model applying eyeshadow - 1970s


Hand cream advertisement

Hand cream advertisement - 1970s


Makeup advertisement

Makeup advertisement - 1970s


Nail polish advertisement

Nail polish advertisement - 1970s


Women's Spray Deodorant advertisement - 1970s

Women's spray deodorant advertisement - 1970s


Tanning lotion and cream -advertisement - 1970s

Tanning lotion and cream - advertisement - 1970s


A European model poses for a soap advertisement

A European model poses for a soap advertisement - 1970s


Perfume advertisement

Perfume advertisement - 1970s


z

Deodorant advertisement (foreign models) - 1970s


Mahnaz

Mahnaz, shampoo advertisement - 1970s


Hair and beauty products Advertisement

Hair and beauty products advertisement - 1970s


Hairspray

Hairspray advertisement - 1970s


Hair Color

Hair color advertisement - 1970s


Actress Nasrin Kahzak, stage name Sepideh

Sepideh: trendy hair colours became very popular - 1970s


Actress Marjan

Long feminine hairstyle - 1970s


Actress Nooshafarin

Actress Nooshafarin with strawberry blonde hair - 1970s


Haleh

Haleh with nice hairdo - 1970s


Zari Khoshkam

Zari Khoshkam: Elegant hair style - 1970s


Pouran Shahpouri

The elegance of Pouran Shapouri - 1970s


Sepideh

Redheaded Sepideh - 1970s


Partow

Partow with a cool hairdo - 1970s


Googoosh

Googoosh with a nice hairdo - 1970s


Mahnaz

Mahnaz - 1970s


Katayoon Amir Ebrahimi

Katayoon Amir Ebrahimi - 1970s


Actress Katayoon Amir Ebrahimi

Curvey Katayoon - 1970s


Katayoon Amir Ebrahimi

Katayoon Amir Ebrahimi - 1970s


Katayoon Amir Ebrahimi

Katayoon Amir Ebrahimi - 1970s


TV Actresses

TV Serial Actresses - 1970s


TV Actress Giti Saatchi

TV Actress Giti Saatchi - 1970s


TV Actress Nasrin Ghadiri, AKA Shahr Ashoub

TV Actress Shahr Ashoub - 1970s


Azar Shiva

Azar Shiva looking cute like a schoolgirl - 1970s


Shourangiz Tabatabai

Shourangiz Tabatabai - 1970s


Shourangiz Tabatabai

Shourangiz Tabatabai - 1970s


Shourangiz Tabatabai

Shourangiz Tabatabai - 1970s


Shourangiz Tabatabai

Shourangiz Tabatabai - 1970s


Shourangiz Tabatabai

Shourangiz Tabatabai - 1970s


Shourangiz Tabatabai

Shourangiz Tabatabai - 1970s


Aram

Aram wearing boots - 1970s


Goli Zangeneh

Goli Zangeneh - 1970s


Mahnaz

Mahnaz - 1970s


Aylin Vigen

Aylin Vigen - 1970s


Aylin Vigen

Aylin Vigen in miniskirt and boots - 1970s


Celebrities: Katayoon, Irene, Pouri Banaei, Fakhri Khorvash

Celebrities pose for Ettelaat Banovan cover - 1970s


Celebrities: Negar, Vafa and Jaleh Sam

Actors pose for Ettelaat Banovan cover - 1970s


Sepideh & Beyk

Sepideh & Beyk - 1970s


Celebrities

Collage of Celebrities - 1970s


Celebrities pose at the Iranian New Year show

Celebrities pose at the Iranian New Year show - 1970s


Googoosh, Iren, Pouri Banaei, Fariba Khatami

Celebrities pose at the Iranian New Year show - 1970s


Jaleh Sam, Pouri Banaei, Fariba Khatami, Fakhri Khorvash

Celebrities having fun - 1970s


Leila Foruhar, Marjan, Shohreh

Celebrities enjoying the Korsi - 1970s


Celebrities

Celebrities pose together - 1970s


Celebrities

Celebrities pose together - 1970s


Sepideh, Changiz Vosoughi, Aram

Sepideh, Changiz Vosoughi, Aram - 1970s


Ramesh & Dancers

Ramesh & Dancers - 1970s


Mary Apick

Mary Apick looking like a schoolgirl - 1970s


Pouri Banaei

Pouri Banaei - 1970s


Pouri Banaei

Pouri Banaei - 1970s


Pouri Banaei

Pouri Banaei - 1970s


Pouri Banaei

Pouri Banaei - 1970s


Pouri Banaei

Pouri Banaei - 1970s


Pouri Banaei

Pouri Banaei - 1970s


Pouri Banaei

Pouri Banaei - 1970s



Pouri Banaei

Pouri Banaei - 1970s


Pouri Banaei

Pouri Banaei - 1970s



Pouri Banaei

Pouri Banaei - 1970s


Pouri Banaei

Pouri Banaei seeking love - 1970s


Pouri Banaei

Pouri Banaei - 1970s


Pouri Banaei

Pouri Banaei wearing a miniskirt - 1970s


Pouri Banaei

Pouri Banaei wearing a colorful chador - 1970s


Googoosh & Pouri Banaei

Googoosh & Pouri Banaei - 1970s


Googoosh

Googoosh wearing wearing high heels - 1970s



Forouzan

Forouzan wearing jewelry - 1970s


Singer Firouzeh

Singer Firouzeh - 1970s



Nasrin

Nasrin wearing a lot of jewelry - 1970s


Singer Homayra

Singer Homayra - 1970s


Singer Ahdieh

Singer Ahdieh wearing a fur collar jacket - 1970s


Sepideh

Sepideh - 1970s



Sepideh

Sepideh - 1970s


Sepideh

Sepideh partly covering her hair - 1970s


Simin Ghaffari

Simin Ghaffari - 1970s


Goli Zangeneh

Goli Zangeneh - 1970s


Goli Zangeneh

Goli Zangeneh - 1970s


Goli Zangeneh

Goli Zangeneh - 1970s


Shohreh Aghdashloo

Shohreh Aghdashloo - 1970s


Zari Khoshkam

Zari Khoshkam wearing shorts - 1970s


Zari Khoshkam

Zari Khoshkam - 1970s


Zari Khoshkam

Zari Khoshkam - 1970s


Zari Khoshkam

Zari Khoshkam - 1970s


Zari Khoshkam

Zari Khoshkam - 1970s


Zari Khoshkam

Zari Khoshkam - 1970s


Shohreh

A young Shohreh poses for a teenage magazine - 1970s


Shohreh

A young Shohreh - 1970s


Shohreh

Singer Shohreh in a yellow dress - 1970s


Shohreh

Singer Shohreh in a red gown - 1970s


Shohreh

Shohreh wearing gold jewlery - 1970s


Googoosh

Googooosh copying Farrah Fawcett layered haircut - 1970s


Googoosh

Googooosh with blonde hair - 1970s


Googoosh

Googooosh with feathered blonde hair - 1970s


Googoosh

Googooosh with blonde hair - 1970s


Googoosh

Googooosh with blonde hair - 1970s


Shohreh Solati

Bleached blonde hair - 1970s


Shohreh Solati

Shohreh Solati with blonde hair - 1970s


Shohreh Solati

Shohreh Solati with blonde hair - 1970s


Aki Banaei

Bleached blonde hair - 1970s


Sepideh

Sepideh with blonde hair - 1970s


Jaleh Sam

Jaleh Sam - 1970s


Nazi

Actress Nazi - 1970s


Nooshafarin

Nooshafarin looking great with blonde hair - 1970s


Nooshafarin

Nooshafarin with blonde highlights - 1970s


Nooshafarin

Nooshafarin posing like a model - 1970s


Nooshafarin

Nooshafarin - 1970s


Nooshafarin

Nooshafarin - 1970s


Nooshafarin

Nooshafarin - 1970s


Nooshafarin

Nooshafarin - 1970s


Nooshafarin

Nooshafarin - 1970s


Nooshafarin

Nooshafarin - 1970s


Singer Beti

Beti - 1970s


Singer Beti

Beti - 1970s


Azar Shiva

Azar Shiva - 1970s


Alice

Alice - 1970s


Jamileh

Jamileh with blonde hair - 1970s


Tooti Salimi

Tooti Salimi - 1970s


Emel Sayin on the cover of Iranian Magazine

Blonde bombshell Emel Sayin on the cover of an Iranian Magazine - 1970s


Imperial naval officer tied her hair in a bun

Naval officer tied her hair in a bun - 1970s


Niloofar

Niloofar wearing a red hat - 1970s


Marjan

Marjan wearing pants - 1970s


Googoosh

Googoosh weraring a leather jacket - 1970s


The casual look

The casual look - 1970s


Dariush & Ramesh

Dariush & Ramesh in authentic Persian postins & jeans - 1970s


Googoosh

Googoosh wearing Persian postin - 1970s


Pouri Banaei & Fiancé Behrouz Vossoughi

Pouri Banaei & Fiancé - 1970s



Couples kept their distance for magazine covers - 1970s


Shourangiz Tabatabai - early 70s

Shourangiz Tabatabai - 1970s


Arghavan

Actress Argahavan - 1970s


Arghavan

Actress Argahavan - 1970s

Filmaker & Actress Shahrzad

Filmaker & Actress Shahrzad - 1970s



Shahrzad

Shahrzad - 1970s


Singer Dinamik

Singer Dinamik - 1970s


Afarin Obeisi

Afarin - 1970s


Afarin Obeisi

Afarin - 1970s


Afarin Obeisi

Afarin wearing jewlery - 1970s


Afarin Obeisi

Afarin wearing jewlery - 1970s


Afarin Obeisi

Afarin - 1970s


Nadia

Sexy Nadia in miniskirt - 1970s


Nadia

Sexy Nadia in miniskirt - 1970s



Googoosh - early 70s

Googoosh teasing - 1970s


Googoosh in miniskirt - early 70s

Googoosh in miniskirt - 1970s


Model in miniskirt - early 70s

Model in miniskirt & trendy shoes - 1970s


Haleh in miniskirt - early 70s

Haleh in miniskirt - 1970s


Parvin Kheirbakhsh aka Forouzan

Actress Forouzan in miniskirt - 1970s


Actress Arghavan

Actress Arghavan in miniskirt - 1970s


Sepideh and Irene Zazians

Sexy black mini - 1970s


Fereshte Jenabi

Fereshte Jenabi - 1970s


Fereshte Jenabi

Fereshte Jenabi - 1970s


Fereshte Jenabi

Fereshte Jenabi - 1970s


Noori Kasrai

Noori Kasrai - 1970s


Noori Kasrai

Noori Kasrai in a sexy pose - 1970s


Marjan

Marjan became a sex symbol but was really talented - 1970s


Marjan

Marjan with long hair - 1970s


Marjan

Marjan - 1970s


Marjan

Marjan - 1970s


Marjan

Marjan showing skin - 1970s


Marjan

Marjan in a miniskirt - 1970s


Marjan

Marjan showing cleavage - 1970s


Faranak Mirghahari

Faranak Mirghahari - 1970s


Faranak Mirghahari

Faranak Mirghahari - 1970s


Faranak Mirghahari

Faranak Mirghahari with an amazing hairdo - 1970s


Faranak Mirghahari

Sexy Faranak Mirghahari - 1970s


Nasrin

Nasrin wearing jewelry - 1970s


Katayoon

Sexy actress Katayoon - 1970s


Sepideh

Sepideh wearing top fashion sunglasses - 1970s


Googoosh

Googoosh wearing cool shades - 1970s


Fariba Khatami

Fariba Khatami wearing big glasses - 1970s


Forouzan

Forouzan wearing fashion sunglasses - 1970s


Googoosh - early 70s

Googoosh in an over-the-shoulder shot - 1970s


Googoosh - early 70s

Googoosh wearing yellow stockings & high heals - 1970s


Actress Farzaneh Taidi

Actress Farzaneh Taidi - 1970s


Actress Farzaneh Taidi

Actress Farzaneh Taidi smoking - 1970s


Actress Farzaneh Taidi

Actress Farzaneh Taidi & nude scenes - 1970s


Actress Homa Rousta

Actress Homa Rousta - 1970s


Actress Beti

Actress Beti - 1970s


Actress Beti

Actress Beti - 1970s


Actress Parvaneh Masoumi

Actress Parvaneh Masoumi - 1970s


Actress Nasrin

Actress Nasrin - 1970s


Actress Niloofar

Actress Niloofar - 1970s


Ramesh wearing a Postin vest

Ramesh wearing a Postin lamb vest - 1970s


Katayoun Amir Ebrahimi

Katayoun Amir Ebrahimi - 1970s


Homayra

Homayra - 1970s


Homayra

Homayra & Mahasti - 1970s


Parissa

Singer Parissa - Late 1970s


Googoosh wearing a scarf

Googoosh wearing a scarf - Late 1970s


Googoosh

Googoosh in jeans - 1970s


Googoosh

Googoosh in jeans - 1970s


Googoosh

Googoosh in jean jumpsuit - 1970s


Googoosh

Googoosh wearing a jean cap - 1970s


Googoosh

Actress/Singer Shohreh Solati in jeans - 1970s


The blue jeans craze

The blue jeans craze - 1970s


Pouri & Aki Banaei

Pouri & Aki Banaei in jeans - 1970s


Nooshafarin, Aylin Vigen, Leila Forouhar

Celebrities in jeans - 1970s


Singer Beti in jeans

Beti in jeans & tight fitting top - 1970s



Giti

Giti in jeans - 1970s



Giti

Giti in jeans - 1970s



Fariba Khatami

Fariba Khatami - 1970s



Sepideh in jeans

Sepideh in jeans - 1970s



Sepideh

Sepideh wearing a jean vest - 1970s



Sepideh in jeans

Sepideh in jeans - 1970s



Sepideh showing her belly

Sepideh showing her belly - 1970s


Nooshafarin

Nooshafarin wearing a denim vest - 1970s



Nooshafarin

Nooshafarin wearing a denim jumper - 1970s


Nooshafarin

Nooshafarin in a jean dress - 1970s


Beti

Beti in jeans - 1970s


Dariush & Ramesh

Dariush & Ramesh wearing denim - 1970s


Shohreh & Leila Forouhar

Shohreh & Leila Forouhar in jeans - 1970s



Leila Forouhar and Nooshafarin

Leila Forouhar and Nooshafarin - 1970s



Nooshafarin & Sepideh in jeans

Love those tight jeans - 1970s



Leila Forouhar & Neli

Leila Forouhar & Neli - 1970s


Neli

Neli - 1970s


Neli

Neli - 1970s


Neli

Neli - 1970s


Neli

Neli - 1970s


Neli

Neli - 1970s


Neli

Neli - 1970s


Neli

Neli - 1970s


Neli

Neli - 1970s


Neli

Neli - 1970s


Giti

Giti in a polynesian dance costume - 1970s


Nooshafarin

Naughty Nooshafarin - 1970s


Nooshafarin

Nooshafarin & Leila Forouhar - 1970s


Marjan & Irene

Marjan & Irene - 1970s


Pouri Banaei

Pouri Banaei - 1970s


Actress Mahnaz - 1970s

Actress Mahnaz on the set of a film - 1970s


Actress Mahnaz - 1970s

Actress Mahnaz - 1970s


Actress Mahnaz - 1970s

Actress Mahnaz - 1970s


Jaleh Sam - 1970s

Lady in Red - 1970s


Actress Mary Apick

Actress Mary Apick - 1970s


Actress Maloosak

Red headed actress Maloosak - 1970s


Actress Ramesh - 1970s

Ramesh in a cool outfit - 1970s


Aylin

Aylin: Long skirt and sexy top - 1970s



Fashion Model with Long Skirt

Long skirt and boots - 1970s


Actress Fariba Khatami

Fariba Khatami in boots - 1970s


Actress Fariba Khatami

Fariba Khatami - 1970s


Actress Aram

Aram - 1970s


Actress Aram

Aram - 1970s


Actress Aram

Aram - 1970s


Actress Aram

Aram - 1970s


Actress  Nooshafarin

Nooshafarin posing like a model - 1970s


Nooshafarin

Nooshafarin - 1970s


Actress Sepideh

Redheaded Sepideh - 1970s


Actress Sepideh

Actress Sepideh - 1970s


Actress Sepideh

Actress Sepideh - 1970s


Actress Sepideh

Actress Sepideh all covered up - 1970s


Actress Sepideh

Actress Sepideh in miniskirt - 1970s


Actress Sepideh

Actress Sepideh in miniskirt - 1970s


Actress Sepideh

Actress Sepideh - 1970s


Actress Sepideh

Actress Sepideh on a film set - 1970s


Actress Freshteh Jenabi

Actress Freshteh Jenabi - 1970s


Actress Firoozeh

Actress Firoozeh - 1970s


Actress Forouzan

Actress Forouzan wearing the veil - 1970s


Actress Forouzan

Actress Forouzan in a beaded gown - 1970s


Actress Aram

Actress Aram showing skin - 1970s


Actress Mastaneh Jazayeri

Actress Mastaneh Jazayeri showing cleavage - 1970s


Actress Zari Khoshkam

Actress Zari Khoshkam showing cleavage - 1970s


Actress Zari Khoshkam

Actress Zari Khoshkam flaunting her legs - 1970s


Actress Haleh & Mahnaz

Actress Haleh & Mahnaz - 1970s


Haleh

Haleh Portrait - 1970s


Actress Haleh

Actress Haleh showing skin - 1970s


Actress Haleh

Actress Haleh showing cleavage - 1970s


Haleh

Haleh in miniskirt - 1970s


Haleh

Haleh in miniskirt - 1970s


Actress Fereshteh Jenabi

Actress Fereshteh Jenabi in miniskirt - 1970s


Actress Forouzan

Actress Forouzan wearing a mens shirt & tie - 1970s


Actress Negar

Actress Negar wearing boots - 1970s


Actress Negar & Haleh

Actress Haleh & Negar - 1970s


Actress Baharak & Poneh

Actress Baharak & Poneh - 1970s


Baharak aka Leila Baharan

Baharak - 1970s


Baharak aka Leila Baharan

Baharak - 1970s


Singer Giti in shorts & boots

Singer Giti in shorts & boots - 1970s


Actress Simin Ghaffari

Actress Simin Ghaffari in shorts - 1970s


Actress Delaram

New actress Delaram - 1970s


Actress Sepideh

Actress Sepideh in a sexy pose - 1970s


Actress Natasha

New actress Natasha - 1970s


Actress Mahnaz

Actress Mahnaz riding a motorcycle - 1970s


Actress Fariba Khatami

Actress Fariba Khatami in shorts - 1970s


Model wearing shorts in Tehran

Model wearing shorts in Tehran - 1970s


Googoosh

Sexy Googoosh - 1970s


Azar Shiva

Azar Shiva in miniskirt and long black boots - 1970s


Actress Lili

Actress Lili dresses slutty - 1970s


Actress Sepideh

Sexy Sepideh wearinng a miniskirt & in nylons - 1970s


Actress Haleh

Actress Haleh in a short miniskirt - 1970s


Actress Simin Ghaffari

Actress Simin Ghaffari teasing - 1970s


Actress Aram

Actress Aram teasing - 1970s


Actress Forouzan

Actress Forouzan - 1970s


Actress Katayoon Amir Ebrahimi

Curvey Katayoon - 1970s


Actress Katayoon Amir Ebrahimi

Katayoon Amir Ebrahimi - 1970s


Jila Shahani

Jila Shahani - 1970s


Jila Shahani

Jila Shahani - 1970s


Jaleh Sam

Jaleh Sam - 1970s


Jaleh Sam

Jaleh Sam - 1970s


Jaleh Sam

Jaleh Sam - 1970s


Jaleh Sam

Jaleh Sam - 1970s


Jaleh Sam in miniskirt

Jaleh Sam in miniskirt - 1970s


Jaleh Sam in miniskirt

Jaleh Sam in miniskirt - 1970s


Jaleh Sam in miniskirt and high heels

Jaleh Sam in miniskirt and high heels - 1970s


Jaleh Sam

Jaleh Sam - 1970s


Singer Sara in miniskirt and boots

Singer Sara in miniskirt and boots - 1970s


Jaleh Karimi

Jaleh Karimi - 1970s


Giti Pashaei in miniskirt and high heels

Giti Pashaei in miniskirt and high heels - 1970s


Actress Mary Apick & Mom

Actress Mary Apick & Mom in shorts - 1970s


Actress Fariba Khatami

Fariba Khatami in shorts - 1970s


Actress HalehActress Negar

Negar & Haleh in shorts - 1970s


Haleh & Mahnaz

Haleh & Mahnaz - 1970s


Actress Marjan

Actress Marjan - 1970s


Actress Marjan

Actress Marjan in miniskirt - 1970s


Actress Marjan

Actress Marjan wearing fishnet stockings - 1970s


Actress Marjan

Marjan "I am a family woman and not a sex symbol" - 1970s


Actress/Singer Nooshafarin

Nooshafarin looks flawless with little makeup - 1970s


TV Hosts - from left: Pari Hashemi, Goli Yahyavi, Azadeh Vaziri, Delaram Keshmiri, Maryam Khamoosh

TV hosts - 1970s


host Fakhri Nikzad

TV host Fakhri Nikzad - 1970s


TV host Simin Hashemi

TV host Simin Hashemi - 1970s


TV host Goli Yahyavi

TV host Goli Yahyavi - 1970s


TV host Delaram Keshmiri

TV host Delaram Keshmiri - 1970s


TV host Delaram Keshmiri

TV host Delaram Keshmiri - 1970s


TV host Delaram Keshmiri

TV host Delaram Keshmiri - 1970s


TV host Molood Atefi

TV host Molood Atefi - 1970s


Maryam Khamoosh

TV host Maryam Khamoosh - 1970s


TV host Azadeh Vaziri

TV host Azadeh Vaziri wearing too much makeup - 1970s


Jaleh Kazemi

Sublime: Voiceover actress & TV host Jaleh Kazemi - 1970s


Jaleh Kazemi

Jaleh Kazemi - 1970s


Jaleh Kazemi

Jaleh Kazemi - 1970s


Jaleh Kazemi

Jaleh Kazemi - 1970s


Singer Neli

Neli - 1970s


Singer Beti

Beti - 1970s


Shohreh Solati

Shohreh Solati - 1970s


Zari Khoshkam with short hair - early 70s

Zari Khoshkam with short hair - 1970s


Googoosh with short hair - early 70s

Googoosh with short hair - 1970s


Nooshafarin riding her bike - early 70s

Nooshafarin riding her bike - 1970s


Neli with her bike - early 70s

Neli with her bike - 1970s


Neli with short hair - early 70s

Neli with short hair - 1970s


Sepideh, Delaram, Mercedeh - early 70s

The Sporty Look - 1970s


Googoosh - early 70s

The Sporty Look - 1970s


Googoosh

Googoosh in the 60s and 70s


Googoosh

Googoosh wearing short hair- 1970s


Googoosh with short hair - early 70s

Googoosh made short hair trendy in Tehran - 1970s


Googoosh

Googoosh - 1970s


Googoosh Twiggy Style - early 70s

The Twiggy Look - 1970s


Actress Katayoon Amir Ebrahimi

Katayoon flaunting her belly - 1970s


Actress Simin Ghaffari

Actress Simin Ghaffari in nylons - 1970s


Actress Arghavan

Arghavan showing cleavage - 1970s


Actress Arghavan

Sexy Arghavan - 1970s


Actress Arghavan

Arghavan in miniskirt - 1970s



Actress Forouzan

Actress Forouzan in miniskirt - 1970s


Actress Forouzan

Actress Forouzan in miniskirt - 1970s

Actress Aram

Actress Aram - 1970s


Actress Aram

Actress Aram showing cleavage - 1970s


Forouzan

Forouzan wearing lingerie - 1970s


Katayoun

Katayoun wearing lingerie - 1970s


Irene

Actress Irene - 1970s


Actress Aram

Actress Aram wearing lingerie - 1970s


Actress Homa Roosta

Actress Homa Roosta in miniskirt - 1970s


Actress Fereshteh Jenabi

Actress Fereshteh Jenabi - 1970s


Actress Lili

Actress Lili on a film set - 1970s


Actress Shoorangiz Tabatabaei

Actress Shoorangiz Tabatabaei on a film set - 1970s


Actress Fariba Khatami

Actress Fariba Khatami on a film set - 1970s


Actress Zari Khoshkam

Actress Zari Khoshkam on a film set - 1970s



Actress Zari Khoshkam

Actress Zari Khoshkam wearing lingerie - 1970s


Actress Zari Khoshkam

Actress Zari Khoshkam flaunting her legs - 1970s


Actress Pouri Banaei

Actress Pouri Banaei on a film set - 1970s



Giti

Giti - 1970s


Actress Marjan

Marjan in a sexy pose - 1970s


Actress Forouzan

Iran's most celebrated actress Forouzan - 1970s


Actress Forouzan

Actress Forouzan in miniskirt - 1970s


Actress Forouzan

Forouzan in shorts - 1970s



Forouzan in a sexy pose

Forouzan on the cover of Ettelaat Haftegi - 1970s



Forouzan on a film set

Forouzan on a film set - 1970s


Actress Arghavan - 1970s

Actress Arghavan in a suggestive pose - 1970s


Actress Zari Khoshkam - 1970s

Actress Zari Khoshkam - 1970s


Googoosh - early 70s

Googoosh flaunting her belly - 1970s


Actress Forouzan - 1970s

Many Iranian celebrities were rumored to have problems with substance abuse - 1970s


Actress Googoosh - 1970s

Rumours about Googoosh's love life on the cover of Zan-e Rooz- 1970s


Dancer Tavoos - 1970s

Dancer Tavoos - 1970s


Jamileh in miniskirt - 1970s

Jamileh in miniskirt - 1970s


Jamileh in miniskirt - 1970s

Jamileh in miniskirt - 1970s


Jamileh in miniskirt - 1970s

Jamileh in miniskirt - 1970s


Jamileh - 1970s

Jamileh riding a donkey - 1970s


Fatemeh Sadeghi - Jamileh - 1970s

Jamileh often danced on Iranian National TV in an exotic belly dancer costume - 1970s


Miss Iran Finalists - 1968

Miss Iran 1973 - Sousan Hakima in miniskirt


Googoosh in a bikni

Googoosh in a bikni - Late 1970s


Googoosh in a Bikni

Googoosh posing in the pool - 1970s


Googoosh in a one-piece swimsuit

One-piece swimsuit - Late 1960s


Googoosh in a one-piece swimsuit

One-piece swimsuit - 1970s


Ramesh

Ramesh in a one-piece swimsuit - Late 1970s


Marjan in a bikini

Marjan in a bikini - Late 1970s


Lili in a bikni

Lili in a bikni - Late 1970s


Katayoon in a one-piece bathing suit

Katayoon in a one-piece bathing suit - Late 1970s


Sepideh in a one-piece bathing suit

Sepideh in a one-piece bathing suit - Late 1970s


Farah Pahlavi & friends at Capian Sea

Farah & friends at Caspian Sea - Late 1970s


Farah Pahlavi

Farah in a sexy bathing suit - Late 1970s


Googoosh in a Bikni

Googoosh in a bikni - 1970s


Jaleh Sam in a one-piece swimsuit

One-piece swimsuit - 1970s


Marjan in a bikini

Marjan in a bikini - 1970s


Forouzan in a one-piece swimsuit

One-piece swimsuit - Late 1960s


Forouzan in a one-piece swimsuit

One-piece swimsuit - Late 1960s


Forouzan in a one-piece swimsuit

One-piece swimsuit - Late 1960s


Forouzan in a one-piece swimsuit

One-piece swimsuit - Late 1960s


one-piece swimsuits

High fashion one-piece swimsuits - 1969


Iran Air flight attendants posing by a DC6 Plane - 1960s

Iran Air flight attendants - 1960s


Miss Iran Shahla Vahabzadeh - 1967

Miss Iran Shahla Vahabzadeh with gloves - 1967


Miss Iran finalists - 1968

Miss Iran finalists all covered up - 1968


Miss Iran finalists - 1966

Miss Iran finalists - 1966


Miss Iran Sima Izadjou

Miss Iran Sima Izadjou looks elegant and stylish - 1965

The 1960s were the best era (before urbanisation of the largest cities)


Miss Zari Hariri a young Iranian woman

An Iranian teenager looking fresh and beautiful - 1963

Hippie Beauty Pageant

Hippie Beauty Pageant - 1969


Zan-e Rooz Cover

Zan-e Rooz Cover - 1969


Ettelaat Banovan cover

Ettelaat Banovan cover - 1962


Ettelaat Banovan cover

Ettelaat Banovan cover - 1960s


Street Fashion In Tehran

Street fashion in Tehran: women in long maxi skirts - 1960s



Astronomer Dr. Shahla Solhju - 1960s

Astronomer Dr. Shahla Solhju - 1960s


Women at work - 1960s

Women at work - late 1960s


A Housewife - 1960s

A Housewife - late 1960s



A fashionable girl - 1960s

A fashionable girl - 1960s


Audrey Hepburn

Audrey Hepburn - Tehran Mosavar Magazine, 1960s


Brigitte Bardot on the cover of Cinema Star magazine - 1964

Brigitte Bardot - Cinema Star magazine 1964


Claudia Cardinale on the cover of Cinema Star magazine - 1969

Claudia Cardinale - Cinema Star magazine 1969


Tehran Mosavar cover

Tehran Mosavar cover - 1962


Zane Rooz cover

Zane Rooz cover - 1969



Tehran Mosavar Cover

Tehran Mosavar Cover - 1960s



Marjan, Zane Rooz cover - 1965

Zane Rooz cover - 1965


Air Force officer - 1960s

In uniform: Air Force officer - 1960s


Female Pilot - 1960s

Female pilot - 1960s


Village Woman

Village Woman - 1960s


Googoosh - 1969

Wearing traditional costume (Hijab) - 1969


Googoosh - 1960s

All covered up - 1960s


Googoosh

Googoosh - 1960s


Googoosh

Googoosh - late 1960s


Googoosh - 1969

Googoosh in a sexy mini - 1969


Googoosh - 1969

Forouzan in a sexy mini - 1960s



Farah Pahlavi

Farah on the cover of Roshanfekr magazine - 1962



Farah wearing fur

Farah wearing fur - 1960s


Women's Makeup & Hairstyles - 1960s

Women's Makeup & Hairstyles - 1960s



Susan Sarmadi aka Vajesta

Susan Sarmadi - late 1960s


Tehran - 1960s

Street Fashion in Tehran - 1960s


>Pouri Banaei & Behrouz Vossoughi on a film set - 1966

Pouri Banaei & Behrouz Vossoughi - 1966


>Pouri Banaei & Behrouz Vossoughi on a film set - 1966

Pouri Banaei & Behrouz Vossoughi - 1966


Film Poster - 1966

Film Poster - 1966


Irene

Irene - 1960s


Googoosh

Googoosh - 1960s


Tahmineh

Tahmineh - 1960s


Katayoon

Katayoon - 1960s


Mahin Oskouei

Mahin Oskouei - 1960


Fakhri Khorvash

Fakhri Khorvash - 1960s


Pouri Banaei

Pouri Banaei looks unglamorous - 1960s


Gloria Rohani - late 1960s

Singer Gloria Rohani - late 1960s


Singer Beheshteh - late 1960s

Singer Beheshteh - late 1960s


Singer Delkash - 1962

Delkash with short hair - 1962


Singer Elaheh - 1960s

Singer Elaheh - 1960s


Singer Partow - late 1960s

Singer Partow - late 1960s


Singer Sima Bina - late 1960s

Singer Sima Bina - late 1960s


Singer Sima Bina - late 1960s

Singer Sima Bina - late 1960s


Googoosh - 1960s

Googoosh - 1960s


Googoosh - 1968

Googoosh - 1968


Actress & Film Director Shahla Riahi - 1960s

Shahla Riahi - 1960s


Katayoon -

Katayoon - 1960s


A beauty contestent winner - late 1960s

Winner of a beauty contest - late 1960s


Fariba Khatami - late 1960s

Model in a short sexy dress - late 1960s


International Models in Tehran

International Models in Tehran - 1960s


Faranak Mirghahari

Faranak Mirghahari - 1960s


Azar Shiva

Azar Shiva - 1960s


Azar Shiva - 1960s

Azar Shiva - 1960s


Azar Shiva

Azar Shiva with short hair - 1960s


Azar Dehgahn

Azar Dehgahn - 1960s


Vida Ghahremani

Vida Ghahremani - 1960s


Curvy French star

Curvy French star - 1960s


Pouran

Pouran - 1962


Female Musician 1961

Female Musician - 1961


Homa Mirafshar - 1960

Homa Mirafshar - 1960


Forough Farrokhzad

Forough Farrokhzad - 1960s



Elegant and graceful hairstyle - 1960

Elegant and graceful hairstyle - 1960



Avon makeup beauty - 1960s

Avon makeup beauty advertisement - 1960s



Hand cream advertisement

Hand cream advertisement - late 1960s


Hand cream advertisement

Hand cream advertisement (European Model) - late 1960s



Nivea Creme

Nivea Creme - late 1960s



Toothpaste advertisement

Toothpaste advertisement - late 1960s


Makeup Advertisement

Makeup advertisement - 1960s


Golnar soap advertisement

Golnar soap advertisement - 1960s


Beauty Soap advertisement

Beauty soap advertisement - 1960s


Hair color advertisement

Hair color advertisement - 1960s


Hair color advertisement

Hair color advertisement - 1960s


Hair color advertisement

Hair color advertisement - 1960s


Hair color advertisement

Hair color advertisement - 1960s


shampoo advertisement - 1960s

Shampoo Advertisement - 1960s


Shoe advertisement

Shoe advertisement - 1960s


Shoe advertisement

Shoe advertisement - 1960s


Summer sandals advertisement

Summer sandals advertisement - Late 1960s


Stockings and Pantyhose advertisement

Stockings and Pantyhose advertisement - 1960s


Nylon advertisement

Nylon advertisement - 1960s


Nylon advertisement

Nylon advertisement - 1960s


Panties advertisement

Panties advertisement - 1960s


Laundry detergent advertisment advertisement

Model wearing a long skirt - 1960s


1960s advertisement

Model wearing a short miniskirt - 1960s advertisement


1960s advertisement

Euro Model - 1960s advertisement


1960s advertisement

Euro Model - 1960s advertisement


French model Nicole de la Marge - 1959

French model Nicole de la Marge - 1959



Vida Ghahremani - 1950s

Model in a red gown - 1950s


Pouran Shapouri - 1950s

Pouran Shapouri in a beautiful gown - 1950s


Fakhri Khorvash - early 1950s

Fakhri Khorvash - 1950s


Elaheh - 1950s

Elaheh - 1950s


Marzieh - early 1950s

Marzieh - 1950s


Irene in traditional Iranain costume

Traditional Iranain costume - 1960s


Princess Shahnaz - early 1950s

Ardeshir Zahehdi & Princess Shahnaz - 1950s


Princess Shahnaz - early 1950s

Princess Shahnaz's portrait before her wedding - 1950s


Queen Soraya Esfandiary

Queen Soraya Esfandiary - 1950s


Queen Soraya Esfandiary

Queen Soraya Esfandiary - 1953

1950s Star Irene

1950s superstar Irene (Iran's Elizabeth Taylor)



Image Credits: All images are from Iranian magazine clippings (found mainly on the Persian blogs) or government promotional images which are now in the public domain after over 35 years (Iran copyright law, Article 16). Most of the images have been enhanced by adjusting the saturation, color balance, brightness and contrast. Dust specks and scratches were removed from some of the pictures. In addition, the covers have been resized so that the page loads faster. The magazines regularly featured celebrities or beauty contestants in their covers. European models were used for risque ads. Fashion models and shows were of a rarity. Women either wore the chador or modern apparel. Scarves were nearly non-existent in the urban areas.




Editor's Note
There was a good balance of modernity and modesty during the 1950s & 60s. Women were emancipated but kept their Iranian identity. The look was stylish and elegant without being vulgar. Skirts were long and full showing as little skin as possible. By the late 1970s, miniskirts, shorts, tight jeans and bikinis became highly fashionable for women. It was a bit much for a predominantly Muslim and traditional nation. Young women and girls often flaunted their bodies in public to tease and provoke men. This may have been proper behavior for the Lebanese Christians but not for us Iranians. As a result, women were sometimes sexually harassed or assaulted in public. For instance, an attractive young woman wearing a miniskirt was raped at a vegetable market in broad daylight in central Tehran. Yet, safety wasn't the main concern for women.

It was very trendy to completely mimic the Western look and manners without having the mindset. Tehran's department stores and boutiques carried the latest European fashion lines and makeup. Iranian magazines often featured young women in slutty outfits and suggestive poses. Also, women were depicted as seductive and frivolous sex objects in film. The State TV even aired sexually explicit European series such as Tales from the village 'Dastanhaye Dehkadeh'. This issue may have contributed tho the collapse of the regime in the late 70s. The excesses of the Pahlavi dynasty were mainly responsible for the imposition of hijab on Iranian women after the revolution. Urban women are now expected to look like nuns or face harassment by the morality police. Those who couldn't bear this situation have migrated abroad. The lack of personal freedom in Iran is a significant cause of brain drain. Today, an estimated five million Iranians live in the diaspora.


Video
Iran (1971): A Documentray by Claude Lelouch
Pahlavi Era Women (Government promotional video)
Short clip of a 1970s Persian film

Related Links
Miss Iran
Iranian Traditional Costume
Women's Sports in Pahlavi Era
Historical and period costumes of Iran